Email

These weren’t just seasonal campaigns—they were creative work built for business-critical moments. We developed a series of strategic, creatively-led email pushes designed to meet real-time needs—from managing inventory on high-demand products like the Custom, Hometown Hero, and strap bindings, to capitalizing on seasonal momentum around resort openings and winter timing. Each email prioritized brand tone, visual storytelling, and clarity of purpose, keeping Burton top of mind when it mattered most.